Building a brand takes time, effort, and creativity. Whether you’re a small business owner or a multinational corporation, protecting your brand name is crucial to maintaining its value and reputation. For those asking, “ How to protect my brand ?” this blog provides actionable steps to ensure your brand name is safeguarded from potential copycats. From brand registration in Malaysia to implementing robust brand protection strategies, we cover it all to help you stay one step ahead. 1. Understand the Importance of Brand Protection Brand protection is more than just securing a name; it’s about safeguarding your identity, reputation, and business growth. A strong brand name is often a company’s most valuable asset, representing years of trust and hard work. When someone copies your brand, it can lead to confusion among customers, loss of revenue, and damage to your reputation. In today’s digital world, intellectual property theft is more rampant than ever. Competitors or malicious actors...
Starting a restaurant in Malaysia is an exciting venture, but it comes with several legal requirements, the most crucial being licensing. Understanding the process of securing proper licensing ensures your restaurant operates legally and avoids unnecessary fines or penalties. This step-by-step guide will help you navigate the complexities of licensing for Licensing For Restaurants Malaysia . Step 1: Register Your Business Entity Before applying for any licenses, you need to register your restaurant as a legal entity. In Malaysia, businesses can be registered as sole proprietorships, partnerships, or companies. This can be done through the Companies Commission of Malaysia (SSM). Key considerations include: Choosing a unique business name and ensuring it is not already trademarked. Registering your trademark under the Intellectual Property Corporation of Malaysia (MyIPO) to protect your brand. A trademark license agreemen t will also be useful if you plan to allow others to use your bra...